---
title: Blank SMS source for never-subscribed customers
date: 2026-10-24
description: Customer exports leave SMS Marketing: Source blank for customers who never subscribed to SMS marketing, the same as Shopify.
tags: ["Customers","Exports"]
categories: ["Changelog"]
url: https://www.getaltera.com/changelog/2026-10-24-sms-marketing-source-blank-for-never-subscribed-customers/
---
Customer exports now show the SMS consent source the same way Shopify reports it.

### Improvements

- **SMS Marketing: Source** - is blank for customers who never subscribed to SMS marketing, because Shopify collected no consent for them ([SMS Marketing: Source](https://support.getaltera.com/en/articles/11490236-customer-fields#general-sms-marketing-source)).