Shopify recently added WhatsApp marketing consent to customer records, and you can now manage it in Altera the same way you already handle email and SMS.
What’s New#
- WhatsApp consent columns - export and import
WhatsApp Marketing: Status,Level,Updated At, andSourceon the Customers sheet. - Bulk subscribe or unsubscribe - set a customer’s WhatsApp status to subscribed, unsubscribed, or pending in one import (see the customers reference).
- Sample file - grab the WhatsApp consent sample to get started quickly.
Heads-up#
- WhatsApp consent is tied to a customer’s phone number. Rows without a unique phone number skip the consent change and report a warning so nothing fails silently.

