You can now control sales channel visibility for each variant, separately from the parent product. Hide a single size from the Shop app, or show only one format on the Buy Button, without touching the rest of the product.
What’s New#
- Variant Published columns - add
Variant Published: Online Store,Variant Published: Shop,Variant Published: Buy Button(and other channels) to your import sheet to publish or unpublish specific variants per channel. - Variant publishing in exports - select the new “Variant Published on Sales Channel” field group when exporting products to see each variant’s per-channel state alongside the existing product-level columns.
Improvements#
- Independent from product state - variant publishing is additive: blank columns leave the existing state untouched, so you can update one channel at a time without affecting others.
- Matrixify-compatible naming - column headers follow the same
Variant Published: <channel>convention as the existingPublished: <channel>columns.
Heads-up#
- Shopify does not support variant publishing on the Point of Sale channel. POS visibility for a variant follows its parent product, so
Variant Published: Point of Sale = FALSEis skipped with a warning (PRD062).

